How should brands share products with ColabSports on Shopify Collective?

Create a private access price list, assign it to ColabSports, set the list active when ready, add your retailer margin, and include the products or full catalog you want ColabSports to import.

Should we use private access or public access?

Private access is the best practice when you only want ColabSports to import the products. Public access should only be used if you want any eligible Shopify Collective retailer to access those products.

Can teams create collabs with brand products?

Yes. Sponsored teams can create collabs, curated kits, and co-branded drops using the products the brand approves for the Collective relationship.

How do academies and exclusive provider relationships fit in?

Sponsoring a team, athlete, or coach opens the path for brands to create academies, attach product access to those experiences, and operate as the exclusive provider inside the sponsored environment.

Brands Community

Join the ColabSports Collective and turn product access into community growth.

Start with Shopify Collective product sharing, then expand into team collabs, academy pathways, and exclusive provider relationships by sponsoring a team, athlete, or coach.

Private access first

Recommended when ColabSports should be the only retailer with access.

Teams create collabs

Approved products can power curated kits, drops, and sponsor-backed launches.

Sponsorship unlocks more

Academies and exclusive-provider lanes start once the relationship goes deeper.

Start in Shopify Collective

Already connected? Brand login

Best practice

Private access launch map

Create one private access price list, assign it to ColabSports, and activate it when the assortment is ready.

Open the ColabSports supplier referral inside Shopify.

Accept the connection and create a Collective price list.

Choose Private access, assign ColabSports, and set your margin.

Add selected products or your full catalog and set the list Active.

Helpful note: if a product does not appear in your price list, confirm it is published to Collective and included in your store's primary market.

Private access recommendedSelected SKUs or full catalogSponsorship-ready

Why brands join

Make the Collective easier to join and more valuable once you are in.

The one-pager handles access. This page makes the commercial path clear: get products into ColabSports, let teams create collabs, and use sponsorship to move into academy and exclusive-provider territory.

Controlled product access

Share selected SKUs or your entire catalog through Shopify Collective without opening the door to every retailer.

Team collabs that actually launch

Sponsored teams can create collabs, build curated kits, and turn approved inventory into drops that feel native to their community.

Academy and exclusive provider pathways

Sponsor a team, athlete, or coach to unlock academy creation and position your brand as the exclusive provider in that sponsored lane.

Calendar invite

Put 15 minutes on the calendar.

Use the same booking flow we use across the site if you want a quick working session on Collective setup, private vs public access, team collabs, or the academy sponsorship path.

Shopify Collective accessSponsorship structureAcademy planning

Prefer async? Use the email CTA above and we'll send the next steps instead.

Setup playbook

Three ways to get your products into the ColabSports Collective.

Whether you are already on Shopify Collective, setting it up now, or still choosing your commerce stack, the operational path is simple and the recommended access model stays the same.

Fastest path

Already on Shopify Collective

1Open the ColabSports referral link and choose the Shopify store you want to connect.
2Accept the ColabSports connection if Shopify prompts you to review the invite.
3Create a price list in Sales channels > Collective: Supplier > Price lists.
4Choose Private access, assign ColabSports, set the status to Active, and enter your retailer margin.
5Add the products you want ColabSports to access and save the list.

Guided setup

Not on Shopify Collective yet

1Open the same referral link to start the Collective setup flow inside Shopify.
2Install Shopify Collective: Supplier when prompted and complete the ColabSports connection.
3Create a new price list with Private access and assign it to ColabSports.
4Set the list to Active, define your margin, and choose the products you want to share.
5Save the list so ColabSports can import the catalog you approved.

Start from zero

Not on Shopify at all

1Use the referral page to start a Shopify free trial.
2Install Shopify Collective: Supplier during setup.
3Connect with ColabSports and create your first private access price list.
4Share selected products or your full catalog once the store is ready.

Share individual products

Choose only the SKUs you want ColabSports to import when you build the price list. This is the cleanest option for launch collections and test assortments.

Share your full catalog

Use Select all products when you want ColabSports to access your complete catalog and build broader storefront coverage immediately.

Keep it private by default

Use Private access if only ColabSports should see the products. Public access should be reserved for brands that want every eligible Collective retailer to import them.

Sponsorship flywheel

Move from supplier access to academy ownership.

Shopify Collective gets products flowing. Sponsorship is what turns that catalog access into recurring brand presence, collabs, and a deeper academy relationship.

What this unlocks

Brands can sponsor a team, athlete, or coach, let teams create collabs, create academies around that sponsorship, and become the exclusive provider for the resulting commerce lane.

Step 01

Sponsor the right program

Start with a team, athlete, or coach you want to back with products, community access, or a deeper commerce relationship.

Step 02

Launch team collabs

Sponsored teams can create collabs and curated kits using the products you approved in Shopify Collective.

Step 03

Open academy access

That sponsorship can unlock academy creation so product, coaching, and content all sit inside one brand-backed experience.

Step 04

Become the exclusive provider

Once the academy or sponsored lane is live, your brand can operate as the exclusive provider for gear, drops, and related offers inside that environment.

Best-practice stack for launch

Use a private access price list for controlled catalog sharing. Then use sponsorship to add collab drops, academy access, and exclusive-provider positioning without changing the underlying Shopify Collective workflow.

Shopify CollectiveTeam collabsAcademies

FAQ

Questions brands usually ask first.

Ready to launch

Give ColabSports access, then build the relationship beyond wholesale.

Start with the Shopify Collective referral. If you already know you want sponsored teams, collabs, academy access, or an exclusive-provider setup, talk with us before you publish the first list.

Open the referral